Artist-owned, music start-up Major Labl Artist Club partners with French tech company Ircam Amplify to block AI-generated music from distribution.
AI Music Blocker. Protecting Independent Artists from the Threat of AI Music
Music startup Major Labl Artist Club has announced a ground-breaking partnership with French tech firm Ircam Amplify. This innovative collaboration positions them as the first company to block AI music from distribution.
The Major Label Response
AI music has recently moved from tech discussions to front-page news, with Universal Music, Sony Music, and Warner Music suing two AI music start-ups, Suno and Udio, for copyright infringement. These record labels claim that AI software trained on their music catalogues has been used to create new tracks without permission, leading to what they describe as copyright infringement on an “almost unimaginable scale”
Ircam Amplify estimates that 170 million AI-created tracks were uploaded to major streaming services like Apple Music, Spotify, and Amazon Music in 2023 alone. The impact of AI is further understood by recognising the increase in new tracks added to Spotify, which has risen from 55,000 per day in 2020 to 120,000 per day in 2024.
Stopping AI Music Distribution
While halting the illegal production of AI music is crucial, preventing its distribution is equally important. In response, Major Labl Artist Club (MLAC), a start-up owned by independent artists, has partnered with Ircam Amplify. Utilising Ircam Amplify’s advanced technology, MLAC can scan up to 5,000 music tracks in under a minute, effectively detecting and blocking AI-generated music with an accuracy rate of 98.5%.
“We exist to ensure independent artists always get paid their fair share of music royalties from streams, sales, and live performances. We can’t just sit back and watch as their music is being stolen to train AI music tools. Major Labl is proud to be the first company to offer a real-world solution. Unlike the artists signed to Universal, Sony, and Warner, nobody is standing up for the independent artists.” Mark Knight, Co-Founder of Major Labl Artist Club.
Nathalie Birocheau, CEO and Co-Founder of Ircam Amplify, added, “We are thrilled to partner with Major Labl Artist Club to integrate our AI-Generated Detector into their ingestion process. This collaboration comes at a crucial time when AI-generated music is flooding digital platforms. Our easy and accurate API will help Major Labl distinguish between human-created and AI-generated music, ensuring transparency and supporting human artists whose work might otherwise be overshadowed.”
About Major Labl Artist Club
New music startup Major Labl Artist Club promises everything you need to run your music career online in one place. Supported by the SEIS Scheme and part of Microsoft for Start-ups, MLAC currently has over 3,000 independent artists on their waitlist. They are now raising pre-seed investment. For more information or to arrange a meeting visit their website.
About Ircam Amplify
Connected to IRCAM-Centre Pompidou, France’s foremost audio research institute, Ircam Amplify is a tech enabler.
